Alison Ginsberg Named Chief Financial Officer at United Way

January 24, 2022

BOSTON – United Way of Massachusetts Bay and Merrimack Valley has named Alison Ginsberg as the organization’s new Chief Financial Officer, President and CEO Bob Giannino announced today.  In this role, Ginsberg will lead the administrative, financial, investment oversight, legal, and risk management operations of the organization, including the development of financial strategies, metrics tied to those strategies, and the ongoing development and monitoring of control systems designed to preserve organization assets and report accurate financial results.  

In a tenure that began as a “loaned executive” to United Way from PWC, Ginsberg has served as the organization’s Interim CFO since June and in various roles on the finance team since 2001.  During her career at United Way, Ginsberg played a critical role in the administration of the Massachusetts Pay for Success initiative to reduce chronic homelessness, a six-year unique social innovation financing model that resulted in providing permanent supportive housing to 1,055 individuals.

Ginsberg also oversaw the administration of the Community Investment Tax Credit for United Way.  United Way is the lead fundraiser for this public-private partnership and has raised more than $18M for community development corporations across the Commonwealth to fund affordable housing, neighborhood revitalization efforts and economic development.

“Alison is a trusted leader of both the day-to-day financial operations and the long-term strategic planning needed to support our vision and goals for the community,” said Bob Giannino, President and Chief Executive Officer at United Way of Massachusetts Bay and Merrimack Valley.  “She will continue to be a critical thought partner as we build on our organization’s core strengths of impact, partnerships, and mobilization of resources to empower individuals, families and communities as they recover and rebuild following the Covid-19 crisis.”

The CFO search was overseen by a team of volunteer Board members, including: Ellen Griggs, Pam Herbst of AEW Capital Management, Brenda Campbell-Warner of Deloitte, Clinton Graham of Wellington Management,  Sujata Yadav of Eastern Bank,  and Sorie Kaba of AAFCPAs.


About United Way

United Way of Massachusetts Bay and Merrimack Valley is a leading civic engagement organization dedicated to responding to our region’s most pressing issues. We listen and work with communities to identify areas of greatest need and innovative approaches to address them, and then mobilize donors and corporate partners to provide resources to create positive lasting change. As the largest private funder of early childhood education and out-of-school time in Massachusetts, we are preparing children for success in school, work, and life. We connect those in need of financial assistance with resources to pay their bills, stay in their homes, and receive the coaching and job training needed to take real steps toward financial stability and opportunity. We have a vision and a mandate to empower stronger, more equitable communities, and we have the scale and reach to help. Our deep partnerships with hundreds of nonprofit organizations, state and municipal leaders, and businesses make us the region’s go-to mobilizer to address urgent needs and activate comprehensive, long-term solutions.